SEO, Email Marketing

Executive Ground Transportation provides luxury vehicles for special occasions and corporate travel.

The Project

Many times, we come across a company that is well established, yet when it comes to organic rankings, they are stagnant or even in decline.  This was exactly where Executive Limo was positioned when they came to Design ME for a more aggressive approach to search engine optimization.  After many years of successfully serving the New York Metropolitan and Long Island regions, they also had quite the email last that was being untapped.  We put together a package that would cover both the top of the funnel with targeted local traffic and an email nurture campaign for client retention.

The Solution

Design ME introduced and performed the following solutions:

  • On-Page SEO
  • SEO Network Back-linking
  • Email Marketing

The Results

The Design ME team found many gaps in on-page structure that needed to be fixed to align with Google’s most recent standards and specifications.  In tandem with handling important site structure edits, we connected the DM Network plugin and built landing pages for an aggressive local SEO push while starting a bi-weekly email campaign.

We saw a boost in site traffic quickly and the rankings never looked back.  Even with the recent difficulty with COVID-19, where search volume dropped tremendously, we maintained a steady upward trend.  Today they rank for over 4400 Keywords and the organic traffic value is almost 3x their marketing spend.  Those are amazing numbers!